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We use various campaign signals and other metadata to make these predictions, crunching billions of rows of data. We also specify the 'likelihood' that the prediction will occur and provide a label: Strong, Moderate, Weak.
Predictions are refreshed weekly, and you are notified of any predictions that have a 'Strong' likelihood.
Recommendations are served against each prediction, and you can choose whether to action or ignore these. In the future, you will be able to 'opt-in' to auto-apply recommendations on your behalf, and we will automatically optimise the campaigns for you. KeplaPredict uses our proprietary AI models to determine when your campaigns are likely to see a significant downturn in performance over the next 7 or 30 days.
Make our recommended changes by editing your campaigns. (some changes may need to be done directly in the ads platform)
